Facebook Ads Case Study:

We Generated Over 6x Return On The Brands Facebook Ad Spend

Without a consistent and scalable source of traffic, your online store will struggle to increase sales.

Transform your business into an ecommerce superstore…

Client Goals:

To run a successful Facebook ad strategy into Christmas 2020, including promotion of a new product.

“I need traffic and sales in my online store...”

Kiddies food Kutter sells a highly popular product.

But in the past, they sold mainly via wholesale and at markets and shows.

When Covid hit, they needed to pivot to an online store, but had no idea how to drive traffic or generate sales consistently.

They just needed a skilled professional to manage their Facebook marketing!

The Solution...

We designed a simple yet effective sales funnel using Facebook ads:

Build high quality, engaged audiences using content that is warm and supportive, and including lots of social proof (essential when selling to mothers).

Drive traffic to their online store promoting the most popular products.

Ad creative and audience targeting designed specifically to suit their various different customer segments.

Retarget warm traffic with sequential messages and offers, depending on how recently they viewed the products or how far through the checkout they made it.

The Results...

This account has consistently performed at above-average levels.

We’ve successfully translated the in-person popularity for the product in-store and at markets, to the eCommerce store.

We’ve been able to deliver consistent results, regularly generating over 6x ROAS (even throughout 2021, after the Apple iOS 14 rollout!)

The result has been hundreds of sales generated each month, selling through inventory, and generating consistent revenue growth month-on-month.

“We’re very happy with the results we’ve been getting. Definitely recommend.”

I don’t know about you, but that’s a pretty good ROI for eCommerce!!

While the brand continues to scale and grow and is on track for multiple-6-figure months, it’s important to mention that they are selling quality products and brands with a proven history of sales. That’s important. The best ads in the world won’t help if you’re trying to sell something of poor quality or that no one wants.

We can’t wait to see what our next ecommerce client brings in!

Like what you see & want an expert assessment of your eCommerce store?

Schedule your free Facebook Ad strategy call with one of our experts today!

About Productpreneur Marketing

Here at Productpreneur Marketing, our special niche is working with products for women and children: fashion, accessories, gifts & homewares, toys & nursery, baby & kids, and more.

Founded by Catherine Langman, who has over 20 years working in digital marketing with blue chip clients such as Microsoft, Coca Cola, Blackmores and RMK Shoes, as well as launching, scaling and selling her own award-winning international brand.

Our skilled team of experienced Facebook Ad specialists, copywriters and designers, regularly achieve hugely profitable results for our clients, helping our clients to grow to 6 figures + per month in revenue.

We’re driven by a desire to deliver real value to all clients by offering complete transparency, the highest levels of service and integrity.

Our approach is equal parts creative and strategic. We combine our expertise in creative and critical thinking to create smart, efficient campaigns that stand out from the crowd and convert.