Results-Driven Digital Marketing
In 90 days We Grew This Nursery Brand’s eCommerce Revenue Over 100%…
(& Over 600% In 12 Months!)
Without the right strategies, systems & processes to drive consistent traffic and sales, your online store will fail to grow…
Transform your brand into an ecommerce superstore…
The Problem...
This Australian eCommerce brand in the competitive baby brands space – Cozigo – came to us with the goal to scale their eCommerce sales.
Having launched several years ago, they’d already achieved some success within the Australian market.
But they were absolutely decimated by the onset of Covid-19 with sales literally grinding to a halt overnight.
They needed help planning and implementing a re-launch strategy.
Wanting to take advantage of the organic sales that gradually started trickling in after lockdowns ended and travel opened up – Cozigo came to Productpreneur Marketing initially for a new Shopify website and Klaviyo email automation project, followed by a Facebook and Instagram strategy to accelerate traffic and sales.
"I need help to grow"
Cozigo may have been severely impacted by Covid.
But their product is unique and customers were avidly looking for it once lockdowns eased and travel resumed.
Wanting to accelerate the organic growth, Cozigo came to us to help them with their digital marketing.
The Results...
The single biggest leverage points in this campaign success were:
1. Redesigning the website to improve the user experience, achieving a 43% improvement in website conversion rate.
2. Increasing the volume of traffic and sales from the most cost-effective traffic channel – achieving a 575% increase in revenue from Organic Search.
3. Driving 30% month-on-month growth from Facebook and Instagram Ads at a very healthy ROAS (Return On Ad Spend).
And, we have increased sales revenue and profitability by more than 600% in just 12 months!
I don’t know about you, but that’s a pretty good ROI for eCommerce!!
While the brand continues to scale and grow and is on track for multiple-6-figure months, it’s important to mention that they are selling quality products and brands with a proven history of sales. That’s important. The best ads in the world won’t help if you’re trying to sell something of poor quality or that no one wants.
We can’t wait to see what our next ecommerce client brings in!
Listen to Cozigo's founder Emma share her story on our Podcast
Like what you see & want an expert assessment of your eCommerce store?
Schedule your free eCommerce strategy call with one of our experts today!
About Productpreneur Marketing
Here at Productpreneur Marketing, our special niche is working with products for women and children: fashion, accessories, gifts & homewares, toys & nursery, baby & kids, and more.
Founded by Catherine Langman, who has over 20 years working in digital marketing with blue chip clients such as Microsoft, Coca Cola, Blackmores and RMK Shoes, as well as launching, scaling and selling her own award-winning international brand.
Our skilled team of experienced Facebook Ad specialists, copywriters and designers, regularly achieve hugely profitable results for our clients, helping our clients to grow to 6 figures + per month in revenue.
We’re driven by a desire to deliver real value to all clients by offering complete transparency, the highest levels of service and integrity.
Our approach is equal parts creative and strategic. We combine our expertise in creative and critical thinking to create smart, efficient campaigns that stand out from the crowd and convert.
75% up in 2 months!
“Sales up up over 75% in just two months! ”
Amy, Arch Bags
I'm in shock!
“I still get a shock every day when I look at my sales figures!” Kristy, Babiators
Over 8x ROI!
“Catherine helped us achieve a consistent 8x Return On Ad Spend. We’re very happy!” Stevie, Active Truth
200% in 2 months!
“In 3 months I’ve grown my online sales over 200%!” Andrea, Kapow Kids